Friday, July 13, 2007

Things to consider when creating Adsense websites

Being an Adsense website builder, our job is to crank out Adsense websites with useful content, cool design, excellent usability and search engine optimised. The latter is particularly important because natural search engine results are the best. When people use Google’s search engine, they look at the results on the top left the most. Then they may look at the Adwords on the left.

This tells us that getting natural search engine traffic is the way to go in the long run. Adwords should be used only to track results quickly. If you’re ranked in the first page of a popular keyword, you’re sitting on top of a goldmine.

So an Adsense website builder should take these into consideration when building websites:

- The domain name. This matters a lot because lots of people have tested that if your keywords appear in your domain name, it helps in the search engine rankings especially Google. It is also a good idea to have a short domain name so that people can remember it easily.

- Title tags. Learn some HTML programming. Don’t be scared - just a little would do. Make sure you put your keywords in the Title tags. Tests has shown that search engines prefer it.

- H1 tags. The same goes with H1 tags and also bolded keywords. Make sure these are done with the keywords you want optimized.

- Finally, note that the further on top, your keywords appear in the HTML source, the better. Also have an instance of the keyword at the end of the HTML source as this helps as well.

This is by no means a complete list, otherwise I’ll be here all night blogging about this stuff. However, these are the basics and it should help you rise up the rankings a lot if you have not already done SEO before.

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